Startle news blog posts.

Our latest development gives you invaluable insights into your retail or hospitality environment and allows you to automate powerful changes to your atmosphere.

Our team have been working hard to make improvements to the schedule within our user platform, Studio.

The hospitality industry has gifted us all memories that will last a lifetime. But why is it so important that we support it?

On Saturday 18th September 2021, Startle joined the nationwide celebration of National Hospitality by getting people to dance through the streets of London and into restaurants, cafes and quick service food venues.

We are brought together in honour and memory of our CEO's son, Finn Castleton who sadly passed away from a congenital heart condition in 2015.

It’s increasingly common for businesses, particularly those with fewer sites, to lean towards ‘hardware-lite’ music solutions with the plug-in-and-go wireless options frequently being chosen to play background music. With Sonos being a strong crowd-favourite, we’ve developed our software to effortlessly sync up with any Sonos speakers in use at each site.

Despite such a tough year, we’re very proud to say that Startle was still able to grow in 2020, supporting more retail and hospitality businesses in delivering exceptional customer experiences.

In a world where businesses are putting up barriers to not speak to their customers in an effort to save costs, we’re investing to take barriers down and are launching Relentless Support™ via WhatsApp, as a verified WhatsApp Business Partner.

We’re making a ‘Pledge to the Planet’ to show our commitment to becoming a more environmentally friendly business. From offsetting our carbon footprint to encouraging customers to adopt sustainable behaviours.

In a world driven by changes in technology and growing consumer expectations, we believe that brands need to work harder to make their customer experiences memorable and keep them coming back.

For Startle, 2018 will be a year of growth and customer-focussed developments.

At Startle, we’re constantly developing innovative new features, adding quality of life changes and optimising processes to ensure we’re giving our customers an excellent service that adapts to their needs.