+44 (0)203 397 7676
Soundtracks for cosy pubs or bustling beer gardens.
Founded in 1828, JW Lees is a family-run brewery and pub company based in Manchester, with roots stretching back nearly two centuries. Operating over 130 pubs, inns and hotels across the North West of England and North Wales, they're known for pairing quality cask ales with genuine northern hospitality.
From their flagship Bitter - still brewed at the same Middleton site where it all began - to a growing range of craft and seasonal beers, JW Lees balances a deep respect for tradition with a forward-looking approach to brewing and the pub experience.
JW Lees came to Startle looking for a way to manage the music in their pubs that was both flexible and cost-effective. For a family business that takes real pride in every pint and every guest interaction, they needed a music library that was varied and a content management platform that was easy to use, so they could set the perfect vibe.
JW Lees partnered with Startle to bring consistency, control and quality to the music experience across their pub estate.
The solution includes:
Whether it's a relaxed Sunday lunch or a busy Friday night, Startle ensures the soundtrack always fits the moment.
Whether it's a relaxed Sunday lunch or a busy Friday night, Startle ensures the soundtrack always fits the moment.
The sound at JW Lees focusses on soulful selections and timeless pop classics, creating an atmosphere that feels relaxed, welcoming, and vibrant at just the right moments throughout the day. The music is carefully balanced to support both casual daytime visits and livelier social occasions, helping each space feel warm, familiar, and engaging without ever becoming overpowering.
This sense of authenticity is central to the experience, with recognisable tracks and soulful textures reinforcing the character of the venue and encouraging guests to settle in, stay longer, and connect comfortably with their surroundings.
By simplifying the management of music, Startle’s solution allows JW Lees’ teams to take the soundtrack of their pubs into their own hands, creating the perfect atmosphere in a cost-effective way.
The right soundtrack helps to enhance the overall guest experience, encouraging customers to relax, stay longer and return again. We’re so proud to work with them, and can’t wait to see the relationship develop.
Book your free brand sound discovery call to see how Startle can transform your music and signage across all locations.
